There are many mistakes that can be made when developing mobile marketing campaigns, but the most common one is not incorporating a plan. Digital Marketing Agency In Vancouver knows how to create a campaign for you and your business so you can reach more potential customers without wasting money on ads that don’t produce results. Digital Marketing Agency In Vancouver has collected some of our best tips for social media in this blog post!

B2B Social Media Tips: What You Need to Know

Make sure your website is mobile-friendly. This is critical, as most social media traffic comes from people browsing on their phones. If your website isn’t optimized for mobile, you’re going to lose a lot of potential customers.

Incorporate videos into your social media campaigns. Videos are more engaging than text and photos, so they’ll help you catch the attention of more people. Videos also give your audience a chance to learn about your company and what it does in an entertaining way that they’ll remember.

Monitor social media trends as well as conversations on Twitter, Facebook, LinkedIn, Google+, Instagram, Pinterest and other smaller platforms to stay up-to-date with the latest social media marketing techniques. This will help you stay ahead of the competition and find new ways to reach your target audience.

Make use of social media analytics tools to track the success of your campaigns. These tools can help you determine which content is resonating with your audience and what isn’t, so you can make changes that improve results.

Digital Marketing Agency In Vancouver can help you create a social media marketing campaign that is tailored to your business and its goals. We have the experience and knowledge necessary to help you reach more potential customers and grow your business. Contact us today for a free consultation!

What is Facebook advertising, and how can I get my business started on it?

Facebook advertising is a great way to reach out to potential customers who are already interested in your products or services. You can target people based on their interests, demographics, and even where they live. Facebook advertising is also very affordable, making it a cost-effective way to reach a large audience.

If you’re not sure how to get started on Facebook advertising, Digital Marketing Agency In Vancouver can help. We have been in business for more than a decade and have helped many local businesses grow with cost-effective marketing techniques like social media and Google AdWords campaigns. Contact us today to schedule your free consultation!

9 types of Facebook ad campaigns

There are many different types of Facebook ad campaigns that you can run, and each one has its own advantages. Here are nine of the most common Facebook ad campaigns:

1. Sponsored Posts: This type of campaign promotes your content to a specific audience. You choose the demographics of the people who will see your post, making it a great way to target your existing customers.
2. Page Likes: If you’re looking for more exposure on Facebook, this is the ad campaign that will provide it. By increasing your number of page likes, you can attract new people who are interested in what you do and convert them into paying customers. This type of campaign works best when used in conjunction with other campaigns, like Sponsored Posts.
3. Clicks to Website: This campaign directs people to your website, where they can learn more about your products or services and potentially make a purchase. It’s important to have a well-designed website that is mobile-friendly so you don’t lose any potential customers.
4. Lead Ads: If you’re looking to collect leads, this is the campaign for you. Lead Ads allow people to fill out a form with their contact information right on Facebook, making it easy for them to become a lead.
5. Conversions: If you want to track how many sales or conversions your Facebook ads are generating, use this type of campaign. It will help you see which ads are performing the best so that you can focus your efforts on them.
6. App Installs: For apps with in-app purchases, this is a great way to get more downloads. You set up an objective for people who install your app, and Facebook will promote it until they reach that goal or stop spending money.
7. App Engagement: If you want to increase engagement with your app, this is the campaign for you. It works by showing ads only to people who have installed and used it before so they’ll be more familiar with what it has to offer.
8. Event Responses: This type of ad helps promote an upcoming event that your business will be hosting. People who click on the ad will see a form where they can enter their information to be notified when registration for your event opens.
9. Event Responses: This type of ad helps promote an upcoming event that your business will be hosting. People who click on the ad will see a form where they can enter their information to be notified when registration for your event opens.